With no pressure tactics, the people at Value (Peter and Andrew, in particular) took the time to understand our lifestyle and help us select a wood that we both loved the look of and would stand up to our two dogs. We decided on the pre-finished Jatoba (Brazilian Cherry) by Superior. It has been almost a year since the installation, and the floor still looks as great as it did on the first day! We originally went with Value for the material only, but after firing our general contractor for a botched kitchen tile installation, we asked Value to also take on the installation. Their installers were nothing short of perfectionists, ensuring that every line was as straight as possible, which is quite the task given that there isn't a single square corner in the house. We would whole-heartedly recommend Value Wood Floors to anyone looking to deal with an honest company that stands behind its products and is more interested in recommending the best product for you, not the most expensive.