I purchased a set for the Master Bedroom this past spring and Royal Furniture was amazing.
They do not have a splashy showroom. Instead they encourage you to look around until you see a set you like and then come back to them to place your order. The person I dealt with was very personable and gave me all the time in the world to reach my final decision.
I finally fell in love with a set made by Villageois and the price Royal sold it to me for was several hundred less than even another discount furntiure retailer. If I'd gone to a higher end retailer I'm sure the difference would have been 4 digits.